Better Business: Building a Stronger Online Presence with Debra Jasper - Nicola Wealth

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Better Business: Building a Stronger Online Presence with Debra Jasper

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PostedFebruary 25, 2021

Episode Summary

With the world pushed to move online, having an online presence has become even more important. In this episode, host Mark Therriault speaks with Debra Jasper, Founder and CEO of Mindset Digital. They discuss how to build an online presence, how to engage and target your audience, as well as how you can make social media work for your business.

An international speaker, Debra has delivered keynotes and masterclasses in more than a dozen countries around the world, as she is passionate about helping leaders make a big impact—on a small screen.



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The Wealth Exchange

The Wealth Exchange podcast provides insight, innovation, and access to the experts on a wide range of topics affecting affluent families across Canada. Join our team of hosts as they sit down with leaders and changemakers from around the globe to discuss investing, leadership, philanthropy, entrepreneurship, and more.


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Guest Bio


Debra Jasper

Debra Jasper is the founder and CEO of Mindset Digital a digital transformation company that works with Fortune 500 firms, financial services and healthcare organizations to shift the mindset – and skillset – of their workforce for a digital world. Additionally, Debra delivers keynotes and masterclasses around the world and was recently named one of the top 12 Winning Women entrepreneurs in North America by Ernst & Young.

Before launching Mindset Digital, Debra:

launched the first social media fellowship for journalists in the world while teaching at Ohio State—working with CNN, 60 Minutes, The Washington Post, Los Angeles Times and other top newsrooms
spent more than a decade as an award-winning journalist, producing in-depth investigative projects that spurred new laws and reforms
earned two degrees in journalism, along with a Ph.D. in Educational Policy and Leadership from Ohio State, where she wrote her dissertation on the art of powerful micro storytelling



About The Host - Mark Therriault

Mark Therriault is a Financial Advisor at Nicola Wealth — and host of the Better Business segment of the Wealth Exchange podcast.

As a member of the Nicola Wealth Planning Team since 2006, Mark has become a trusted advisor to his clients. He prides himself on providing an exceptional client experience while quarterbacking their financial affairs.

Mark earned his Bachelor’s degree in Economics with a minor in Finance from the University of Calgary. He went on to secure his CFP designation and also completed the CIM, CSC, the B.C. Life Insurance License.

For his full bio, visit: NicolaWealth.com/Our-Team/Mark-Therriault



Disclaimer

This presentation contains the current opinions of the presenter and such opinions are subject to change without notice. This material is distributed for informational purposes only and is not intended to provide legal, accounting, tax or specific investment advice. Please speak to your NWM advisor regarding your unique situation. Forecasts, estimates, and certain information contained herein are based upon proprietary research and should not be considered as investment advice or a recommendation of any particular security, strategy or investment product. NWM Fund returns are quoted net of fund-level expenses. Past performance is not indicative of future results. All investments contain risk and may gain or lose value. Projected returns are estimates only. Returns are not guaranteed. NWM is registered as a Portfolio Manager, Exempt Market Dealer and Investment Fund Manager with the required provincial securities’ commissions in Canada.