Responsible for Nicola Wealth’s brand strategy, Lawrence participates in the stewardship of the firm’s core marketing strategies and priorities, taking pride in helping the firm tell its great story.
In addition to developing and maintaining the firm’s brand messaging and corporate identity, Lawrence plays a key role in creating and defining content alongside the communications team, helping produce Nicola Wealth events and experiences, and refining team processes and operations.
A graduate of UBC, Lawrence has worked with Nicola Wealth since 2001. Outside the office, Lawrence enjoys playing live music, performing improvised theatre, and watching as many Canucks games as his young family will allow.
Casually touring Europe with my wife, visiting many, many wineries and enjoying the best food Anthony Bourdain can find.
Best concert ever attended?
Tie: Radiohead @ UBC Thunderbird Stadium, Aug 2003 and Flaming Lips @ Malkin Bowl, Sep 2007
Favourite Sport to play?
Most everything in the Adidas Originals Store
Best book to read on a long flight?
Anything from the tall and growing stack beside my bed.